Humor sells. Humor convinces. Humor instructs. Humor entertains. Humor communicates. Whether your audience numbers one or one thousand, humor is the ideal vehicle to capture interest, attention, and approval.But it has to be the short, dynamic humor of todaynot the long-winded stories and anecdotes that amused our grandparents. One-liners get the laughs and carry the message because they are so easily quotable. A good one-liner makes its point in less time than it takes a story just to establish a premise.2400 Jokes to Brighten Your Speeches gives you an invaluable working file of these effective, topical zingers. Written by Bob Orben, one of America's top comedy writers, they are as relevant and timely as tomorrow's headlines.Beyond all that, they are fun just to read. Take a laugh break and scan a few pages in idle moments. It'll add to your joke memory, brighten your speeches, and brighten your day.