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At the Crossroads

The Remarkable CPA Firm that Nearly Crashed, then Soared

Wiley, J,
E-Book ( PDF mit Adobe DRM )
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Kurzbeschreibung

If you'd like to know how to change your underachieving firm, At The Crossroads: The Remarkable CPA Firm That Nearly Crashed, Then Soared may hold the key to a bright new future. This innovative book is told in story form, drawing the reader behind the scenes of a dysfunctional team that applies Crosley?s Practice Growth Model to overcome the defects to produce a highly functional team.

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Autor

Titel: At the Crossroads
Autoren/Herausgeber: Gale Crosley, Debbie Stover
Ausgabe: 1. Auflage

ISBN/EAN: 9780470262221

Seitenzahl: 224
Produktform: E-Book
Sprache: Englisch

Gale Crosley, CPA, is founder and principal of Crosley+Company,which specializes in "the business discipline of practice growth."She has consulted with dozens of CPA firms on revenue growth issuesand opportunities, and designing strategies and tactics forachieving aggressive revenue growth objectives. She transfersknowledge involving opportunity development, marketing, and serviceline management to managing partners, partner groups, marketingdirectors, and staff. Her approach is designed to generate optimalrevenue from every aspect of the practice. Gale lives in Atlantawith her husband, Steve, and their children.
Debbie Stover is a freelance writer withextensive writing andpublishing credentials. She lives and runs in St. Louis, aided byher partner, Chris, and their mostly furry family.

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