Financial services representatives have turned to Tom Hopkins for years. His proven-effective, professional selling strategies have helped them learn how to help more of their clients make financial planning decisions. If you represent any type of financial product, this book will help you make more sales. Learn effective ways to talk with clients and calm their fears. Ask the right questions to get them talking about their needs so you can provide your best service. Increase your sales ratios with closing strategies that just make sense to your clients. Grow your business with powerful, yet simple referral strategies.The companies you represent may provide excellent product knowledge, but Tom Hopkins will teach you how to sell those products more effectively and efficiently than ever before!