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Innovation and Entrepreneurship

29,80 € Preisreferenz Lieferbar in 2-3 Tagen


In the year 2002 universities of Denmark, Sweden, Norway, Finland, Russia, Latvia, Lithuania, Poland, and Germany formed the consortium Baltic Sea Virtual Campus (BSVC) mainly funded by the EU-program INTERREG III b. The overall goal for this consortium was to offer virtual study programs for the Baltic Sea Region (BSR). One of the virtual study programs was the master program “Industrial Engineering”.
While running this virtual study program it was to be seen that students do not only want to study internet based. They also want to read the module’s content on paper though they miss part of the virtual information like animations, audios, etc. But sometimes it’s easier to read a book than using the internet. Therefore all contents of the modules got additionally processed as script files. Some of these script files are already printed as books; others will follow.
Working with students I noticed that most of them do not want to establish and run a company of their own because they fear the work and the risk. They prefer being employees.
Frank Boy has founded and supervised successfully several companies as a venture capitalist. I am very glad that he is willing to share his knowledge and experience with the students by offering the module “Innovation and Entrepreneurship” in our master program “Industrial Engineering”.
The book “Innovation and Entrepreneurship” will give a modern look at entrepreneurship to be used for global companies and innovators. It shows
- the development from history of entrepreneurial patterns to today’s modern way of business approach,
- what are the success factors and
- why not all inventions survive.
The book helps to
- understand what entrepreneurs are and how they act,
- get basic economic knowledge,
- identify the role of innovation in different organisations,
- manage different entrepreneurial ideas and
- get venture capital and risk money.
In my industrial life I have founded a company of my own and run it for more than 20 years. Reading the book “Innovation and Entrepreneurship” of Frank Boy I found a lot of ideas, remarks and conclusions which I liked to have known earlier. I got similar knowledge by trying and doing; partly by paying for my mistakes. You can get that knowledge by reading. I wish you much pleasure and much success.
Prof. Dr.-Ing. Hans Janisch


Titel: Innovation and Entrepreneurship
Autoren/Herausgeber: Frank Boy
Aus der Reihe: Berichte aus der Betriebswirtschaft
Ausgabe: 1., Aufl.

ISBN/EAN: 9783844002096

Seitenzahl: 253
Format: 24 x 17 cm
Produktform: Taschenbuch/Softcover
Gewicht: 380 g
Sprache: Englisch

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