The Multimedia Messaging Service (MMS) is regarded as thebest-of-the breed of proven messaging technologies, surpassing SMSand electronic mail to offer a truly multimedia experience tomobile users. The first commercial solutions appeared on the marketin 2002 and the penetration rate of MMS is now quickly approachingthe required level for mass-market adoption. By leveragingaccessible technologies, MMS has gained wide acceptance from majormarket players and provides great business opportunities for thewhole telecommunications industry.
* Introduces usage scenarios and provides a comprehensivedescription of enabling technologies for MMS, from version 1.0 toversion 1.2 (featuring message content classes, video support,online message boxes, digital rights management, etc.)
* Demystifies MMS standards by clearly illustrating technicalexplanations with numerous practical examples, from the design ofmultimedia messages to the interfacing of applications with MMScentres
* Sheds light on common implementation pitfalls and knowninteroperability issues
Based on the author's own experience as a standardizationexpert and software architect for one of the major handset vendors,Multimedia Messaging Service provides a stimulatingpractical reference book for network operators, content designers,device manufacturers and developers of messaging applications, andwill also appeal to researchers and students.