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Never Bet the Farm

How Entrepreneurs Take Risks, Make Decisions -- and How You Can, Too

Wiley, J,
E-Book ( EPUB mit Adobe DRM )
In Ihrem Land nicht verfügbar


In Never Bet the Farm two leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so-called expert advice for entrepreneurs on its head. They show that by preparing for setbacks and using a framework that can help reduce risks and simplify decision making, entrepreneurs can increase their probability for success. They refute the idea that there is an ideal entrepreneurial "type," and show that luck can be as important as a business plan in many enterprises. Above all, the authors emphasize that entrepreneurship is a career, not a one-time event, and winners are those who can keep themselves in the game. Never Bet the Farm is an easy-to-understand and attractive tool for anyone who has a business idea, but who might be wary of the risks implied in starting their own business.


Titel: Never Bet the Farm
Autoren/Herausgeber: Anthony Iaquinto, Stephen Spinelli
Ausgabe: 1. Auflage

ISBN/EAN: 9781118041000

Seitenzahl: 224
Produktform: E-Book
Sprache: Englisch

Anthony L. Iaquinto received his Ph.D. from ColumbiaUniversity and spent fifteen years as an educator and entrepreneurin Japan. He started three businesses, including a language schooland two restaurants. In 2005 he was a visiting scholar at ArizonaState University.
Stephen Spinelli Jr. is cofounder of Jiffy LubeInternational. He is currently vice provost at Babson College andholds the John H. Muller Jr. Chair in Entrepreneurship. He is alsodirector of the Arthur M. Blank Center for Entrepreneurship.

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