Titel: Sports Sponsorship and Brand Development
Autoren/Herausgeber: M. Beck-Burridge, J. Walton
Ausgabe: Softcover reprint of the original 1st ed. 2001
Format: 21,6 x 14 cm
Gewicht: 0 g
MARTIN BECK-BURRIDGE is Director of Automotive Studies and Senior lecturer in International Business at Henley Management College. He is author with Jeremy Walton of Britain's Winning Formula published by Macmillan.JEREMY WALTON has written twenty-eight books and is a freelance motoring journalist. He won the 1998 and 2000 American IAMC international awards for his work published in the USA.