Thisbook offers a comprehensive introduction to polymer rheology with a focus onthe viscoelastic characterization of polymeric materials. It contains variousnumerical algorithms for the processing of viscoelastic data, from basicprinciples to advanced examples which are hard to find in the existingliterature. The book takes a multidisciplinary approach to the study ofthe viscoelasticity of polymers, and is self-contained, including the essentialmathematics, continuum mechanics, polymer science and statistical mechanicsneeded to understand the theories of polymer viscoelasticity. It coversrecent achievements in polymer rheology,such as theoretical and experimental aspects of large amplitude oscillatoryshear (LAOS), and numerical methods for linear viscoelasticity, as well as newinsights into the interpretation of experimental data. Althoughthe book is balanced between the theoretical and experimental aspects ofpolymer rheology, the author's particular interest in the theoretical side willnot remain hidden. Aimed at readers familiar with the mathematics andphysics of engineering at an undergraduate level, the multidisciplinaryapproach employed enables researchers with various scientific backgrounds toexpand their knowledge of polymer rheology in a systematic way.